MICROSOFT’S XBOX 360 RAISES THE BAR NOT JUST FOR COMPETITORS, BUT FOR OTHER MICROSOFT PRODUCTS AS WELL

(This is part 4 of 6 of “Microsoft: Can Elephants Really Dance?” series. For earlier parts, please follow the links below the post)

It’s been a while since Microsoft’s heyday as the monopolistic king of technology.  Called “too big to innovate”, “inefficient”, and “crippled [by redundancy]”, the bearish outlook on Microsoft’s once glorious future seems pervasive.  But with the highly anticipated Project Natal arriving this year, a healthy 32.5 million Xbox 360 consoles sold, and a blossoming Xbox LIVE community of over 20 million users, Microsoft’s console gaming division has shown everyone that Microsoft can still come up with some cool new tricks. Let’s take a look at how the Xbox 360 is faring against its two fiercest competitors (*cue battle music*). (more…)